# Together, We Win. - [](https://adhq.com/international/canada/en/electrical) - [](https://adhq.com/international/mexico/en/electrical) AD Electrical brings together leading independent distributors and best-in-class suppliers working together to grow their businesses and increase their profitability. Our Independent Electrical Supply Division (IESD) in the U.S. leverages our scale to deliver best-in-class rebates, incentives, programs, and services. Working with world-class suppliers, we help our independent members grow and consistently outperform national chains. Within IESD, there are over 700 independently owned electrical distributors with annual sales over $43 billion. Explore our [Electrical Canada](https://adhq.com/international/canada/en/electrical) and [Electrical Mexico](https://adhq.com/international/mexico/en/electrical) pages for more information about our presence in Canada and Mexico. AD has the programs, procedures and people needed to accelerate your growth, increase your profitability, and deliver vital insights and innovative ideas that move your business forward. [Distributor Benefits](https://adhq.com/distributor-benefits) | [Supplier Benefits](https://adhq.com/supplier-benefits) ## Meet the Independent Electrical Supply Division Team The Independent Electrical Supply Division is managed by a dedicated staff that follows the direction of our members and suppliers through a highly representative committee structure. -  View Bio Marisol Fernandez President Electrical & Industrial Business Unit - .png) View Bio Chris Marlow President Independent Electrical Supply Division -  View Bio Tim Babcock Vice President Member Engagement Electrical & Industrial Business Unit -  View Bio Melissa Sealy Senior Director Associate Member Program Independent Electrical Supply Division -  View Bio Shaker Brock Director Member Engagement Independent Electrical Supply Division - .png) View Bio West Ballard Senior Vice President Supplier Relations Independent Electrical Supply Division -  View Bio Jerry Knight Senior Vice President Supplier Relations Independent Electrical Supply Division -  View Bio Hugh Hughes Senior Director Supplier Relations Electronic, Low Voltage, Data & Security Network -  View Bio Kelly Koch Senior Director, Marketing Independent Electrical Supply Division -  View Bio Peggy Penjuke Sr. Marketing Director Electrical & Industrial Business Unit -  View Bio Lexy Hartman Marketing Specialist Electrical & Industrial Business Unit -  View Bio Crystal Davis Marketing Specialist Independent Electrical Supply Division -  View Bio Ashley Klawiter Business Operations Manager Electrical & Industrial Business Unit -  View Bio Jonathan Skidds Business Development Analyst Electrical & Industrial Business Unit Learn more about the personal attention and advocacy our associates provide. [Distributors](https://adhq.com/distributor-benefits/advocacy-access) | [Suppliers](https://adhq.com/supplier-benefits/brand-advocacy) ## Independent Electrical Supply Divisional Board and Committees Each AD division has its own Board of Directors and committees that are made up of AD member owners and suppliers who vote on industry-related decisions and provide strategic and tactical input into all major areas of the organization’s operations. --- #### Board of Directors John Cady President Revere Electric Michael Doris President Mars Electric Daniel Gray CEO/Owner Independent Electric Supply John Hanna CEO Fromm Electric Supply Corp. Steven Helle President Granite City Electric Supply Paul Kennedy CEO DSG Craig LaRue President Alameda Electrical Distributors John Marshall President & Owner Atlantic Coast Electric Supply Lura McBride President & CEO Van Meter Inc. Jeff Metzler CEO Lonestar Electric Supply Stephen Paul President Elliott Electric Supply, Inc. Bruce Summerville President Inline Electric Supply Luis Valls President Turtle --- #### Committees **The** **U.S. Product Committee** reviews and approves prospective and existing suppliers consistent with the organization’s mission and commitments. **The U.S. Supplier Advisory Council** offers AD management independent advice and recommendations on a wide range of subjects, including strategic industry trends, opportunities to enhance supplier/distributor partnerships, and methods to reduce channel costs. **The** **supplyFORCE Steering Committee** provides focus, direction and communication between the supplyFORCE Board and electrical distributors regarding national account opportunities specific to the division. - > If you're thinking about joining AD, here's one piece of advice I'd offer. No doubt the financial return is significant and reason alone to join, but the real value that's often overlooked is the value that the staff at AD, member distributors and best-in-class suppliers bring to your organization. I can honestly say we would not be where we are today without the help and guidance we've received from the community provided by AD. David White, Former CEO, Border States Electric **Member since 1985** - > We are really excited about the AD rewards program. It's been a wonderful program for us. What we like about it is it gets to the front lines, both the inside sales and the counter people, and connects our salespeople with them, working on training, working on promotions, working on new products – and the results have been outstanding for us. John Hoffman, Executive VP Sales & Demand Creation, Legrand Wiremold **Supplier Partner since 2004** - > We looked at AD as the best possible fit for networking and gaining economies of scale in multiple industries. John Orman III, President and CEO, Locke Supply **Member since 2015** --- ## Divisional Highlights [ALL NEWS FOR THIS DIVISION](https://adhq.com/about/ad-news?industry_id[]=463) [.png "AD reports robust member sales growth in the first three months of 2026")](https://adhq.com/about/ad-news/ad-reports-robust-member-sales-growth-in-the-first-three-months-of-2026) [AD reports robust member sales growth in the first three months of 2026](https://adhq.com/about/ad-news/ad-reports-robust-member-sales-growth-in-the-first-three-months-of-2026) May 1, 2026 [.png "AD Appoints Chris Marlow as President of Independent Electrical Supply Division (IESD)")](https://adhq.com/about/ad-news/ad-appoints-chris-marlow-as-president-of-independent-electrical-supply-division-iesd) [AD Appoints Chris Marlow as President of Independent Electrical Supply Division (IESD)](https://adhq.com/about/ad-news/ad-appoints-chris-marlow-as-president-of-independent-electrical-supply-division-iesd) April 17, 2026 [](https://adhq.com/about/ad-news/ad-names-2026-llc-board-of-directors-following-owner-member-vote) [AD Names 2026 LLC Board of Directors Following Owner/Member Vote](https://adhq.com/about/ad-news/ad-names-2026-llc-board-of-directors-following-owner-member-vote) March 31, 2026 [.png "AD member sales reach a record $100 Billion in 2025")](https://adhq.com/about/ad-news/ad-member-sales-reach-a-record-100-billion-in-2025) [AD member sales reach a record $100 Billion in 2025](https://adhq.com/about/ad-news/ad-member-sales-reach-a-record-100-billion-in-2025) February 2, 2026 [ALL NEWS FOR THIS DIVISION](https://adhq.com/about/ad-news?industry_id[]=463)